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Our CMO Haider Rafique and BBDO Worldwide CEO Andrew Robertson Explore the Future of Marketing at Tribeca X Panel, Led by Olympic Snowboarder and Entrepreneur Scotty James
Our Chief Marketing Officer Haider Rafique and BBDO Worldwide CEO Andrew Robertson today delved into the role of Web3 and AI in shaping the future of marketing at a Tribeca X panel, led by our Ambassador and Olympic snowboarder Scotty James. The panel discussion took place today at Convene One Liberty Plaza.
The panel, titled "The Future of Marketing Through the Lens of AI and Tokenomics," emphasized the impact of emerging technologies on current marketing trends. During the panel, Mr. Rafique and Mr. Robertson provided a deep dive into how advancements in technology, specifically AI and tokenomics paired with Web3, will greatly impact the future of the marketing space.
Tribeca X is a part of the Tribeca Festival, convening visionaries across various fields such as film, entertainment, brands, marketing, art, tech and media for live conversations, workshops, screenings and networking in New York City, and honoring the best brand stories of the year at the Tribeca X Awards.
Aside from the Tribeca X panel, we're also the Tribeca Festival's Presenting Partner for the third consecutive year. The partnership includes acquiring naming rights to the BMCC Theatre, now the "OKX Theatre at BMCC TPAC" throughout the festival (June 5 to June 16). We also sponsored the gala screening of FIREBRAND at the 'OKX Theatre at BMCC TPAC' on June 11.
We first partnered with the Tribeca Festival in 2022, making it the festival's first-ever Web3 partner and sponsor. In 2023, we deepened our partnership with the Tribeca Festival, introducing the inaugural Tribeca Festival NFT pass. Our ongoing partnership with the Tribeca Festival underscores our global impact and diverse partnerships across the fields of sport, art, film and gaming, as well as our expanding Web3 ecosystem.
Written by Erald Ghoos, CEO for OKX Europe Today’s a big day for us at OKX—and for crypto users across Europe. We’ve officially launched our fully regulated centralized crypto exchanges in Germany and Poland!
18 juin 2025
18
OKX
OKX Pay for the next crypto generation
A message from OKX CEO Star Xu
Today we're rolling out a new product for more than a hundred million people who use our app globally. We're excited to introduce version one of OKX Pay, what we believe is a first-of-its-kind crypto payment app. This sub-app will be available within our OKX app, starting with customers in select markets, with a full roll out planned over the next few months.
16 juin 2025
461
OKX
Bringing OKX to America: A New Era for Crypto and Web3 Innovation
A message from OKX US CEO Roshan Robert
Over the past decade, I’ve had the opportunity to lead and contribute to initiatives that deepened my appreciation for the transformative potential of blockchain technology. I’ve watched the industry evolve from its earliest days to where it stands now—at a critical inflection point, interacting more directly with traditional finance and capital markets. At this exciting juncture, I’m honored to join OKX as the US CEO. I look forward to leading our expansion into the United States and broadening access to digital assets in a secure, transparent, and compliant way.
4 juin 2025
76
Institutional news
We've launched a world-leading collateral mirroring programme with Standard Chartered
We're pleased to announce today that we've launched a world leading collateral mirroring partnership with Standard Chartered. The partnership, which includes participation from Brevan Howard Digital and Franklin Templeton, enables institutional clients to utilise cryptocurrencies and tokenised money market funds as off-exchange collateral for trading. This initiative significantly enhances security and capital efficiency for institutional clients by using a Globally Systemically Important Bank (G-SIB) as the custodian for collateral.
4 juin 2025
46
OKX
Aux Cayes Fintech Resolves Compliance Investigation
Today Aux Cayes FinTech Co. Ltd. (the “Company”), one of many OKX affiliates,
resolved a Department of Justice investigation by acknowledging that it had not
obtained a license to operate as a money transmitter. In resolving the case, the
Company acknowledged that, as a result of legacy compliance gaps, certain U.S.
customers had in the past traded on the company’s global platform.
4 juin 2025
44
OKX
Web3
Hot
From Poverty to a $100M Empire. The Rise of Korea’s Top Crypto Trader
For years, the industry has been overshadowed by headlines of scams, rug pulls, and volatility. But behind the charts and the chaos are real people —individuals who have changed for the better through discipline, resilience, and the opportunities that crypto made possible. That’s what Stop Loss was built to spotlight. A where we go beyond profit screenshots and PnL flexing—into the hearts and minds of the traders who made it out of struggle, not just into profit, but into purpose.